Senior Manager, Member Engagement & Optimization

<br/> <!-- --> <!-- --> <!-- --> <div> <!-- --> <div> <br/> <div> <ul><li>Own member engagement strategy across telemarketing, live agent outreach, IVR, SMS, email, direct mail, and related touchpoints.</li><li>Design end-to-end engagement journeys to improve member activation and action across various use cases.</li><li>Build segmentation, messaging, and channel strategies tailored to health plan populations.</li><li>Partner with Analytics, ML/AI, and operations teams to improve program effecti…